502Circle is the Official NIL Collective of the Louisville Cardinals, established to provide opportunities for UofL student-athletes to maximize their NIL based on hard-earned success.
When NIL became permissible in 2021, Collectives were formed by loyal supporters from most major Universities. 502Circle was created to provide the UofL community an outlet and opportunity to support its student-athletes while providing business opportunities for local, regional and national brands alike. The Circle offers fans a chance to support the student-athletes in the program in a new and exciting way.
502Circle’s Athlete Advisory Board will work directly with our Business Council to support the organization, education, events, and fundraising. Members of our team were chosen because of their alignment with 502Circle’s core beliefs of placing the student-athlete first and their advocacy in community involvement.